Global Farming as a Service (FaaS) Market
世界のサービスとしての農業 (FaaS) 市場 : サービスタイプ（農業管理ソリューション、生産支援、市場へのアクセス）、配信モデル（サブスクリプションおよび従量課金制）、エンドユーザー（農家、政府、諮問機関、金融機関、企業）、地域別分析、市場規模と動向 – 2029年までの予測
Global Farming as a Service (FaaS) Market: Analysis By Service Type (Farm Management Solutions, Production Assistance and Access to Markets), By Delivery Model (Subscription and Pay-per-use), By End User (Farmers, Government, Advisory Bodies, Financial Institutions, Corporate), By Region Size and Trends with Impact of COVID-19 and Forecast up to 2029
Farming as a Service (FaaS) refers to a business model within the agricultural sector that enables farmers to access a range of professional services on a pay-per-use or subscription basis. This model provides farmers with a suite of agrarian management solutions, including precision farming tools, analytics, utility and labor services, equipment rentals, and access to broader markets. FaaS aims to enhance crop production by offering farmers easy accessibility to services like on-time availability of labor, equipment rentals, and utility services such as irrigation facilities and power supply. The global farming as a service market value in 2023 stood at US$4.03 billion, and is likely to reach US$9.57 billion by 2029.
2023 年の世界のサービスとしての農業市場価値は 40 億 3000 万米ドルで、2029 年までに 95 億 7000 万米ドルに達すると予想されます。
Competitive Landscape and Recent Developments:
Farming as a service industry exhibits high fragmentation, with numerous players contributing to a diverse landscape. The market is characterized by many companies offering a wide range of innovative solutions, creating a competitive environment. Key players of global farming as a service market are:
Trimble Inc.
John Deere
SGS Société Générale de Surveillance SA
IBM
AGCO Corporation
Bayer AG
Hexagon Agriculture
Taranis
AGRIVI
Apollo Agriculture
Precision Hawk
Em3 Agri Services Pvt. Ltd.
The key players are constantly investing in strategic initiatives, such as adoption of new technologies, introducing their services to emerging markets and more, to maintain a competitive edge in this market. For instance, in January 2023, Precision Planting introduced latest product, Panorama™, which enables farmers to access data from their 20|20® monitor. The product allows farmers to easily upload collected data to their preferred platform, allowing them to access the data in their cab. Another example includes, In January 2023, Taranis announced the official launch of AcreForward, a new solution designed to assist ag retailers in driving more value from each acre of land.