ドライシャンプー市場規模、シェア、動向、2030年までの世界予測

ドライシャンプー市場は、予測期間中に4.3%のCAGRで成長し、2025年の43億5,000万米ドルから2030年には53億7,000万米ドルに達するとMarketsandMarketsでは予測しています。

パウダータイプの製品の成長は、クリーンラベル、環境に優しく、手頃な価格のヘアケア製品への需要に牽引されています。パウダータイプのドライシャンプーは、非エアゾール包装を採用しており、噴射剤や包装廃棄物による環境への影響を軽減します。タルクを含まず、植物由来成分を使用した天然由来の処方のため、持続可能性を重視する顧客から大きな関心を集めています。パウダータイプは、使用ごとに高い価値を提供し、製品の品質を長期間維持できるため、顧客に好まれています。また、製品の使用量をより正確に計量できるため、顧客も好んでいます。DIYヘアケア、ミニマリストビューティートレンド、旅行に便利な製品の人気が高まっていることから、ドライシャンプー市場は拡大すると予想されます。

調査対象

本調査レポートでは、ドライシャンプー市場を製品形態（スプレー／エアゾール、パウダー、その他）、機能（デイリーケア／リフレッシュ、フケ防止、カラープロテクション、抜け毛防止、多機能）、流通チャネル（実店舗、非実店舗）、エンドユーザー（個人消費者、プロ／サロン向け）、地域（北米、欧州、アジア太平洋、中東・アフリカ、南米）別に分類しています。本レポートでは、ドライシャンプー市場の成長に影響を与える主要要因（成長促進要因、阻害要因、課題、機会など）に関する詳細な情報を提供しています。主要業界プレーヤーを徹底的に調査し、事業概要、ソリューション、サービス、主要戦略、契約、パートナーシップ、合意に関する洞察を提供しています。ドライシャンプー市場における新製品発売、合併・買収、最近の動向についても網羅しています。また、ドライシャンプー市場エコシステムにおける新興企業の競合分析も含まれています。

このレポートを購入する理由：

本レポートは、ドライシャンプー市場全体および各サブセグメントの収益数値の近似値に関する情報を提供し、市場リーダー企業および新規参入企業にとって役立ちます。また、本レポートは、関係者が競争環境を理解し、事業のポジショニングを改善し、適切な市場開拓戦略を策定するための洞察を深めるのに役立ちます。さらに、本レポートは、関係者が市場の動向を把握し、主要な市場牽引要因、制約要因、課題、そして機会に関する情報を提供するのにも役立ちます。

本レポートでは、以下の点について洞察を提供しています。

• 主要な推進要因（利便性と時間節約型のヘアケアソリューションへの需要の高まり、ソーシャルメディア、美容インフルエンサー、デジタルマーケティングの影響力の拡大）、制約要因（製品の安全性と成分の精査に関する懸念、価格に敏感な市場や地方市場における従来のウェットシャンプーへの嗜好）、機会（クリーンラベル、ナチュラル、サステナブル製品の提供拡大、eコマースおよびDTC（消費者直販）チャネルの成長）、課題（エアゾール製剤および化粧品成分に対する規制圧力の高まり、熾烈な競争とブランド乱立）の分析
• 製品開発／イノベーション：ドライシャンプー市場における今後の技術、研究開発活動、サービス開始に関する詳細な洞察
• 市場開発：収益性の高い市場に関する包括的な情報 – 本レポートでは、様々な地域のドライシャンプー市場を分析しています。
• 市場の多様化：ドライシャンプー市場におけるサービス、未開拓地域、最近の動向、投資に関する包括的な情報
• 競合評価：ドライシャンプー市場における主要企業（ユニリーバ社（英国）、プロクター・アンド・ギャンブル社（米国）、ロレアル社（フランス）、ヘンケル社（ドイツ）、チャーチ・アンド・ドワイト社（米国）、花王株式会社（日本）、エスティ ローダー カンパニーズ社（米国）、資生堂株式会社（日本）、ウエラ社（スイス）など）の市場シェア、成長戦略、製品提供に関する詳細な評価

Report Description

The dry shampoo market is projected to grow from USD 4.35 billion in 2025 to USD 5.37 billion by 2030, at a CAGR of 4.3% during the forecast period.

The growth of the powder product form is driven by the demand for clean-label, eco-friendly, and affordable haircare products. Powder dry shampoos use non-aerosol packaging, which helps decrease the environmental impact created by propellants and packaging waste. The product draws deep interest from customers who care about sustainability as it provides natural formulations that contain no talc and use plant-based ingredients. Customers prefer powder formats as they deliver better value through each use and maintain product quality for extended periods. It enables users to measure product amounts with greater precision. The market for dry shampoo will expand because of the increased popularity of DIY haircare routines, minimalist beauty trends, and travel-friendly products.

“Based on function, hair loss prevention is the second-fastest growing segment in the dry shampoo market during the forecast period.”

The increasing consumer demand for scalp health solutions, hair thinning treatments, and stress-related hair fall solutions drives the market for the hair loss prevention segment. The combination of dermatologist recommendations, social media impact, and premium haircare branding has increased public awareness about the application of dry shampoos for hair loss prevention.

“Based on distribution channel, the store-based segment is projected to register the second-highest CAGR during the forecast period, in terms of value.”

The dry shampoo market in the store-based segment is driven by customers’ preference to evaluate products physically before making their purchases. Shoppers at supermarkets, hypermarkets, pharmacies, and specialty beauty stores can examine different brands, formulations, and price points simultaneously. In-store promotional activities with discounts and bundled product packages at store-based channels create opportunities for customers to make unplanned purchases, which result in increased shopping totals. The sales of dry shampoo products have increased in emerging markets as organized retail networks have expanded and premium and mass brands have gained more store space. Consumer trust for multifunctional dry shampoos and treatment-oriented dry shampoos increases when pharmacists and beauty advisors recommend these products.

“The Middle East & Africa is projected to be the second-fastest growing market during the forecast period.”

The Middle East & Africa is projected to register the second-highest CAGR in the global dry shampoo market during the forecast period. The market in the region is driven by the climatic conditions, changing lifestyles, and increased grooming awareness. The region experiences hot and humid weather, which makes people require frequent hair refreshing. Urbanization, youth demographic growth, and women’s workforce participation expansion lead to increased demand for products that save time during personal care routines. The Gulf countries experience rising disposable incomes, which enable better access to products through modern retail outlets and specialized beauty stores.

This study has been validated through primary interviews with industry experts globally. These primary sources have been divided into the following three categories:

• By Company Type- Tier 1- 60%, Tier 2- 20%, and Tier 3- 20%
• By Designation- C Level- 33%, Director Level- 33%, and Managers- 34%
• By Region- North America- 30%, Europe- 20%, Asia Pacific- 35%, Middle East & Africa- 5%, and South America- 10%

The report provides a comprehensive analysis of company profiles:

Prominent companies in the market include Unilever PLC (UK), Procter & Gamble (US), L’Oréal S.A. (France), Henkel AG & Co. KGaA (Germany), Church & Dwight Co., Inc. (US), Kao Corporation (Japan), The Estée Lauder Companies Inc. (US), Shiseido Company Limited (Japan), and Wella Company (Switzerland).

Research Coverage

This research report categorizes the dry shampoo market by product form (spray/aerosol, powder and other formats), function (daily care/refresh, anti-dandruff, color protection, hair loss prevention, multifunction), distribution channel (store-based, non-store based), end user (individual consumers, professional/salon use), and region (North America, Europe, Asia Pacific, Middle East & Africa, and South America). The scope of the report includes detailed information about the major factors influencing the growth of the dry shampoo market, such as drivers, restraints, challenges, and opportunities. A thorough examination of the key industry players has been conducted to provide insights into their business overview, solutions, and services, key strategies, contracts, partnerships, and agreements. Product launches, mergers & acquisitions, and recent developments in the dry shampoo market are all covered. This report includes a competitive analysis of upcoming startups in the dry shampoo market ecosystem.

Reasons to buy this report:

The report will help the market leaders/new entrants in this market with information on the closest approximations of the revenue numbers for the overall dry shampoo market and the subsegments. This report will help stakeholders understand the competitive landscape and gain more insights to position their businesses better and plan suitable go-to-market strategies. The report also helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, challenges, and opportunities.

The report provides insights on the following pointers:

• Analysis of key drivers (Rising demand for convenience and time-saving hair care solutions, Growing influence of social media, beauty influencers, and digital marketing), restraints (Concerns related to product safety and ingredient scrutiny, Preference for traditional wet shampoos in price-sensitive and rural markets), opportunities (Expansion of clean-label, natural, and sustainable product offerings, Growth of e-commerce and direct-to-consumer (DTC) channels), and challenges (Increasing regulatory pressure on aerosol formulations and cosmetic ingredients, Intense competition and brand proliferation)
• Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and service launches in the dry shampoo market
• Market Development: Comprehensive information about lucrative markets – the report analyses the dry shampoo market across varied regions.
• Market Diversification: Exhaustive information about services, untapped geographies, recent developments, and investments in the dry shampoo market
• Competitive Assessment: In-depth assessment of market shares, growth strategies, and product offerings of leading players, such as Unilever PLC (UK), Procter & Gamble (US), L’Oréal S.A. (France), Henkel AG & Co. KGaA (Germany), Church & Dwight Co., Inc. (US), Kao Corporation (Japan), The Estée Lauder Companies Inc. (US), Shiseido Company Limited (Japan), and Wella Company (Switzerland), among others in the dry shampoo market

Table of Contents

1 INTRODUCTION 26
1.1 STUDY OBJECTIVES 26
1.2 MARKET DEFINITION 26
1.3 STUDY SCOPE 27
1.3.1 MARKET COVERED AND REGIONAL SCOPE 27
1.3.2 INCLUSIONS AND EXCLUSIONS 27
1.3.3 YEARS CONSIDERED 28
1.4 CURRENCY CONSIDERED 28
1.5 UNITS CONSIDERED 28
1.6 STAKEHOLDERS 28
2 EXECUTIVE SUMMARY 29
2.1 KEY INSIGHTS AND MARKET HIGHLIGHTS 29
2.2 KEY MARKET PARTICIPANTS: MAPPING OF STRATEGIC DEVELOPMENTS 30
2.3 DISRUPTIVE TRENDS IN DRY SHAMPOO MARKET 31
2.4 HIGH GROWTH SEGMENTS 32
2.5 REGIONAL SNAPSHOT: MARKET SIZE, GROWTH RATE, AND FORECAST 33
3 PREMIUM INSIGHTS 34
3.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN DRY SHAMPOO MARKET 34
3.2 DRY SHAMPOO MARKET, BY PRODUCT FORM AND REGION 35
3.3 DRY SHAMPOO MARKET, BY FUNCTION 35
3.4 DRY SHAMPOO MARKET, BY END USER 36
3.5 DRY SHAMPOO MARKET, BY COUNTRY 36
4 MARKET OVERVIEW 37
4.1 INTRODUCTION 37
4.2 MARKET DYNAMICS 37
4.2.1 DRIVERS 38
4.2.1.1 Accelerating demand for waterless and time-saving haircare 38
4.2.1.2 Growth of spray and aerosol-based cosmetics 38
4.2.1.3 E-commerce and influencer marketing reshaping demand patterns 38
4.2.1.4 Rising acceptance in men’s grooming and gender-neutral beauty 39
4.2.2 RESTRAINTS 39
4.2.2.1 Regulatory scrutiny on aerosol formats and propellants 39
4.2.2.2 Cultural and functional limitations on daily use 39
4.2.3 OPPORTUNITIES 40
4.2.3.1 Clean label and non-aerosol reformulations 40
4.2.3.2 Growth in tier-2 cities and emerging markets 40
4.2.4 CHALLENGES 41
4.2.4.1 Brand commoditization in mass market segment 41
4.2.4.2 Performance gaps across hair textures and climate zones 41
4.3 UNMET NEEDS AND WHITE SPACES 41
4.3.1 UNMET NEEDS IN DRY SHAMPOO MARKET 42
4.3.2 WHITE SPACE OPPORTUNITIES 42
4.4 INTERCONNECTED MARKETS AND CROSS-SECTOR OPPORTUNITIES 43
4.4.1 INTERCONNECTED MARKETS 43
4.4.2 CROSS-SECTOR OPPORTUNITIES 43
4.5 STRATEGIC MOVES BY TIER-1/2/3 PLAYERS 44
4.5.1 KEY MOVES AND STRATEGIC FOCUS 44
4.6 PORTER’S FIVE FORCES ANALYSIS 44
4.6.1 THREAT OF NEW ENTRANTS 45
4.6.2 THREAT OF SUBSTITUTES 45
4.6.3 BARGAINING POWER OF SUPPLIERS 45
4.6.4 BARGAINING POWER OF BUYERS 45
4.6.5 INTENSITY OF COMPETITIVE RIVALRY 46
4.7 VALUE CHAIN ANALYSIS 46
4.7.1 RAW MATERIAL SUPPLIERS 47
4.7.2 MANUFACTURERS 47
4.7.3 PACKAGING & FILLING 47
4.7.4 DISTRIBUTORS 48
4.7.5 END CONSUMERS 48
4.8 ECOSYSTEM 48
4.9 PRICING ANALYSIS 49
4.9.1 AVERAGE SELLING PRICE, BY REGION 49
4.9.2 AVERAGE SELLING PRICE, BY KEY PLAYERS 50
4.10 MACROECONOMIC INDICATORS 50
4.10.1 GLOBAL GDP TRENDS 50
4.10.2 GLOBAL DEMOGRAPHIC INDICATOR 52
4.11 IMPACT OF 2025 US TARIFFS ON DRY SHAMPOO MARKET 52
4.11.1 INTRODUCTION 52
4.11.2 KEY TARIFF RATES 53
4.11.3 PRICE IMPACT ANALYSIS 53
4.11.4 IMPACT ON COUNTRIES/REGIONS 54
4.11.4.1 US 54
4.11.4.2 Europe 54
4.11.4.3 Asia Pacific 55
4.11.5 IMPACT ON END-USE INDUSTRIES 55
4.12 TRADE ANALYSIS 55
4.12.1 IMPORT SCENARIO (HS CODE 330510) 56
4.12.2 EXPORT SCENARIO (HS CODE 330510) 57
4.13 TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS 58
4.14 INVESTMENT AND FUNDING SCENARIO 58
4.15 CASE STUDIES 59
4.15.1 DRIVING MASS ADOPTION THROUGH PROFESSIONAL POSITIONING AND CONSUMER EDUCATION 59
4.15.2 ACCELERATING CATEGORY PENETRATION THROUGH EXPERIENTIAL MARKETING AND TRIAL 59
4.15.3 PREMIUMIZING DRY SHAMPOO THROUGH LUXURY FRAGRANCE COLLABORATION 59
4.16 KEY CONFERENCES & EVENTS 60
5 TECHNOLOGICAL ADVANCEMENTS, AI-DRIVEN IMPACT, PATENTS, INNOVATIONS, AND FUTURE APPLICATIONS 61
5.1 TECHNOLOGY ANALYSIS 61
5.1.1 KEY TECHNOLOGIES 61
5.1.1.1 Advanced starch micro-powderization & encapsulation 61
5.1.1.2 Non-aerosol delivery systems (pumps, foams, and bars) 61
5.1.2 COMPLEMENTARY TECHNOLOGIES 62
5.1.2.1 Bio-based and biodegradable packaging options 62
5.1.2.2 Scalp health integration via functional additives 62
5.1.3 ADJACENT TECHNOLOGIES 62
5.1.3.1 Personalized haircare apps and routine mapping 62
5.1.3.2 Fragrance microdiffusion and sensorial enhancement 62
5.2 TECHNOLOGY/PRODUCT ROADMAP 63
5.2.1 SHORT TERM (2025-2027) | FOUNDATION & EARLY COMMERCIALIZATION 63
5.2.2 MID-TERM (2027-2030) | EXPANSION & STANDARDIZATION 63
5.2.3 LONG TERM (2030-2030+) | MASS COMMERCIALIZATION & DISRUPTION 64
5.3 PATENT ANALYSIS 64
5.3.1 LEGAL STATUS OF PATENTS 65
5.3.2 JURISDICTION ANALYSIS 66
5.4 FUTURE APPLICATIONS 66
5.4.1 SCALP FIRST FUNCTIONAL CARE 67
5.4.2 STYLING AID AND FUNCTIONAL CARE 67
5.4.3 SCENT LAYERING AND MOOD ENHANCEMENT 67
5.4.4 ON THE GO HYGIENE AND EMERGENCY USE 67
5.5 IMPACT OF AI/GEN AI ON DRY SHAMPOO MARKET 68
5.5.1 TOP USE CASES AND MARKET POTENTIAL 68
5.5.2 BEST PRACTICES IN DRY SHAMPOO PROCESSING 68
5.5.3 CASE STUDIES OF AI IMPLEMENTATION IN DRY SHAMPOO MARKET 69
5.5.4 INTERCONNECTED ADJACENT ECOSYSTEM AND IMPACT ON MARKET PLAYERS 69
5.5.5 CLIENTS’ READINESS TO ADOPT GENERATIVE AI IN DRY SHAMPOO MARKET 70
6 REGULATORY LANDSCAPE AND SUSTAINABILITY INITIATIVES 71
6.1 REGIONAL REGULATIONS AND COMPLIANCE 71
6.1.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 71
6.1.2 INDUSTRY STANDARDS 72
6.2 SUSTAINABILITY INITIATIVES 73
6.3 IMPACT OF REGULATORY POLICIES AND SUSTAINABILITY INITIATIVES 73
6.4 CERTIFICATIONS, LABELING, AND ECO-STANDARDS 74
7 CUSTOMER LANDSCAPE & BUYER BEHAVIOR 75
7.1 INTRODUCTION 75
7.2 DECISION-MAKING PROCESS 75
7.3 KEY STAKEHOLDERS AND BUYING CRITERIA 76
7.3.1 KEY STAKEHOLDERS IN BUYING PROCESS 76
7.3.2 BUYING CRITERIA 77
7.4 ADOPTION BARRIERS & INTERNAL CHALLENGES 77
7.5 UNMET NEEDS IN VARIOUS END-USE INDUSTRIES 79
7.6 MARKET PROFITABILITY 79
7.6.1 REVENUE POTENTIAL 80
7.6.2 COST DYNAMICS 80
7.6.3 MARGIN OPPORTUNITIES IN KEY END-USE INDUSTRIES 80
8 DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL 81
8.1 INTRODUCTION 82
8.2 STORE-BASED CHANNELS 83
8.2.1 SUPERMARKETS/HYPERMARKETS 83
8.2.1.1 Traditional markets evolving by introducing e-commerce platforms 83
8.2.2 SPECIALTY STORES (BEAUTY & DRUGSTORES) 84
8.2.2.1 Specialty stores’ ability to educate and upscale driving market 84
8.2.3 CONVENIENCE STORES 84
8.2.3.1 Offers portability, visibility, and immediacy for dry shampoo 84
8.3 NON-STORE BASED 85
8.3.1 ONLINE RETAIL/E-COMMERCE 85
8.3.1.1 Suitability of e-commerce for non-liquid forms of dry shampoo to drive segmental growth 85
8.3.2 DIRECT SELLING/MLM CHANNELS 85
8.3.2.1 Integration of digital catalogs and mobile apps supporting market growth 85
8.3.3 SUBSCRIPTION SERVICES 86
8.3.3.1 Offers predictable reorders and brand loyalty 86

9 DRY SHAMPOO MARKET, BY PRODUCT FORM 87
9.1 INTRODUCTION 88
9.2 SPRAY/AEROSOL 89
9.2.1 RISING DEMAND FOR ON-THE-GO CONVENIENCE FUELING ADOPTION 89
9.3 POWDER 89
9.3.1 GROWING PREFERENCE FOR CLEAN-LABEL AND SUSTAINABLE BEAUTY TO DRIVE DEMAND 89
9.4 OTHER FORMATS (FOAM, PASTE & REFILLABLE/LOW-AEROSOL FORMATS) 90
9.4.1 INNOVATION IN SUSTAINABLE AND SENSORY-ENHANCED FORMATS ACCELERATING ADOPTION OF ALTERNATIVE FORMS 90
10 DRY SHAMPOO MARKET, BY FUNCTION 91
10.1 INTRODUCTION 92
10.2 DAILY CARE/REFRESH 93
10.2.1 FAST-PACED LIFESTYLES AND URBANIZATION DRIVING SEGMENTAL GROWTH 93
10.3 ANTI-DANDRUFF 93
10.3.1 RISING SCALP HEALTH AWARENESS FUELING DEMAND FOR ANTI-DANDRUFF DRY SHAMPOOS 93
10.4 COLOR PROTECTION 94
10.4.1 RISING POPULARITY OF HAIR COLORING TO FUEL MARKET GROWTH 94
10.5 HAIR LOSS PREVENTION 94
10.5.1 GROWING CONCERN OVER HAIR THINNING AND SHEDDING INCREASING ADOPTION 94
10.6 MULTI-FUNCTION 95
10.6.1 RISING DEMAND FOR ALL-IN-ONE BEAUTY SOLUTIONS TO DRIVE DEMAND 95
11 DRY SHAMPOO MARKET, BY END USER 96
11.1 INTRODUCTION 97
11.2 INDIVIDUAL CONSUMERS (B2C) 98
11.2.1 WOMEN 98
11.2.1.1 Preference for scent, packaging, and clean beauty to drive demand 98
11.2.2 MEN 98
11.2.2.1 Gender neutral packaging to support market growth 98
11.2.3 UNISEX/KIDS & TEENS 99
11.3 PROFESSIONAL/SALON USE 99
11.3.1 HAIR SALON & STYLISTS 99
11.3.1.1 Use as pre-styling or texturizing product to drive demand 99
11.3.2 SPAS & WELLNESS CENTER 100
11.3.2.1 Adoption as luxury experience to support market growth 100
11.3.3 HAIR CLINICS & TRICHOLOGY CENTERS 100
11.3.3.1 Brands’ focus on transparency and dermatological testing to drive demand 100
12 DRY SHAMPOO MARKET, BY REGION 101
12.1 INTRODUCTION 102
12.2 NORTH AMERICA 103
12.2.1 US 108
12.2.1.1 Low VOC policies to support market growth 108
12.2.2 CANADA 110
12.2.2.1 Long dry winter season influencing adoption of dry shampoo 110
12.2.3 MEXICO 111
12.2.3.1 Improving living conditions and cost affordability driving market 111
12.3 ASIA PACIFIC 113
12.3.1 CHINA 117
12.3.1.1 Growth of e-commerce accelerating market growth 117
12.3.2 INDIA 119
12.3.2.1 Availability of smaller package to increase adoption 119
12.3.3 JAPAN 120
12.3.3.1 Presence of premium brands supporting market growth 120
12.3.4 SOUTH KOREA 122
12.3.4.1 Presence of fashion-conscious and trend-oriented market to increase adoption 122
12.3.5 AUSTRALIA 124
12.3.5.1 Increasingly stringent VOC regulations driving demand for powder and non-aerosol formats 124
12.3.6 REST OF ASIA PACIFIC 125
12.4 EUROPE 127
12.4.1 GERMANY 132
12.4.1.1 Strong retail network supporting market growth 132
12.4.2 FRANCE 133
12.4.2.1 Pharmacy-grade dry shampoo products influencing market demand 133
12.4.3 UK 135
12.4.3.1 E-commerce sales to drive market expansion 135
12.4.4 ITALY 137
12.4.4.1 Regulations related to packaging and VOC content to influence market 137
12.4.5 SPAIN 138
12.4.5.1 Country’s climatic conditions supporting market growth 138
12.4.6 REST OF EUROPE 140
12.5 MIDDLE EAST & AFRICA 141
12.5.1 SAUDI ARABIA 145
12.5.1.1 Demographic shift to increase adoption 145
12.5.2 UAE 147
12.5.2.1 Increasing adoption among young population driving market growth 147

12.5.3 SOUTH AFRICA 148
12.5.3.1 Expanding urban middle class and modern retail access to drive market growth 148
12.5.4 REST OF MIDDLE EAST & AFRICA 150
12.6 SOUTH AMERICA 152
12.6.1 BRAZIL 155
12.6.1.1 Demand in urban areas to drive market 155
12.6.2 ARGENTINA 157
12.6.2.1 Pharmacy-based hair care culture to support market growth 157
12.6.3 REST OF SOUTH AMERICA 158
13 COMPETITIVE LANDSCAPE 161
13.1 OVERVIEW 161
13.2 KEY PLAYERS’ STRATEGIES/RIGHT TO WIN 161
13.3 REVENUE ANALYSIS 164
13.4 MARKET SHARE ANALYSIS, 2024 165
13.5 COMPANY VALUATION AND FINANCIAL METRICS 167
13.6 BRAND/PRODUCT COMPARISON 168
13.6.1 DOVE 168
13.6.2 PANTENE 168
13.6.3 GARNIER 169
13.6.4 SYOSS 169
13.7 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2024 169
13.7.1 STARS 169
13.7.2 EMERGING LEADERS 169
13.7.3 PERVASIVE PLAYERS 169
13.7.4 PARTICIPANTS 170
13.7.5 COMPANY FOOTPRINT: KEY PLAYERS, 2024 171
13.7.5.1 Company footprint 171
13.7.5.2 Region footprint 171
13.7.5.3 Product form footprint 172
13.7.5.4 Function footprint 172
13.7.5.5 Distribution channel footprint 173
13.7.5.6 End user footprint 174
13.8 COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2024 174
13.8.1 PROGRESSIVE COMPANIES 174
13.8.2 RESPONSIVE COMPANIES 174
13.8.3 DYNAMIC COMPANIES 174
13.8.4 STARTING BLOCKS 175
13.8.5 COMPETITIVE BENCHMARKING: KEY STARTUPS/SMES, 2024 176
13.8.5.1 Detailed list of key startups/SMEs 176
13.8.5.2 Competitive benchmarking of startups/SMEs 176
13.9 COMPETITIVE SCENARIO 177
13.9.1 PRODUCT LAUNCHES 177
13.9.2 DEALS 178
13.9.3 EXPANSIONS 179
13.9.4 OTHERS 180
14 COMPANY PROFILES 182
14.1 KEY PLAYERS 182
14.1.1 UNILEVER PLC 182
14.1.1.1 Business overview 182
14.1.1.2 Products/Solutions/Services offered 183
14.1.1.3 Recent developments 185
14.1.1.3.1 Deals 185
14.1.1.3.2 Expansions 186
14.1.1.3.3 Others 186
14.1.1.4 MnM view 186
14.1.1.4.1 Key strengths 186
14.1.1.4.2 Strategic choices 187
14.1.1.4.3 Weaknesses and competitive threats 187
14.1.2 PROCTER & GAMBLE 188
14.1.2.1 Business overview 188
14.1.2.2 Products/Solutions/Services offered 189
14.1.2.3 Recent developments 190
14.1.2.3.1 Product launches 190
14.1.2.3.2 Others 190
14.1.2.4 MnM view 191
14.1.2.4.1 Key strengths 191
14.1.2.4.2 Strategic choices 191
14.1.2.4.3 Weaknesses and competitive threats 191
14.1.3 L’ORÉAL S.A. 192
14.1.3.1 Business overview 192
14.1.3.2 Products/Solutions/Services offered 193
14.1.3.3 MnM view 195
14.1.3.3.1 Key strengths 195
14.1.3.3.2 Strategic choices 195
14.1.3.3.3 Weaknesses and competitive threats 196
14.1.4 HENKEL AG & CO. KGAA 197
14.1.4.1 Business overview 197
14.1.4.2 Products/Solutions/Services offered 198
14.1.4.3 Recent developments 199
14.1.4.3.1 Deals 199
14.1.4.3.2 Product launches 200
14.1.4.3.3 Expansions 200
14.1.4.3.4 Others 200
14.1.4.4 MnM view 201
14.1.4.4.1 Key strengths 201
14.1.4.4.2 Strategic choices 201
14.1.4.4.3 Weaknesses and competitive threats 201
14.1.5 CHURCH & DWIGHT CO, INC. 202
14.1.5.1 Business overview 202
14.1.5.2 Products/Solutions/Services offered 203
14.1.5.3 Recent developments 203
14.1.5.3.1 Product launches 203
14.1.5.4 MnM view 203
14.1.5.4.1 Key strengths 203
14.1.5.4.2 Strategic choices 204
14.1.5.4.3 Weaknesses and competitive threats 204
14.1.6 KAO CORPORATION 205
14.1.6.1 Business overview 205
14.1.6.2 Products/Solutions/Services offered 206
14.1.6.3 Recent developments 207
14.1.6.3.1 Product launches 207
14.1.6.4 MnM view 207
14.1.6.4.1 Key strengths 207
14.1.6.4.2 Strategic choices 207
14.1.6.4.3 Weaknesses and competitive threats 207
14.1.7 THE ESTÉE LAUDER COMPANIES INC. 208
14.1.7.1 Business overview 208
14.1.7.2 Products/Solutions/Services offered 209
14.1.7.3 Recent developments 210
14.1.7.3.1 Expansions 210
14.1.7.4 MnM view 210
14.1.8 SHISEIDO COMPANY, LIMITED 212
14.1.8.1 Business overview 212
14.1.8.2 Products/Solutions/Services offered 212
14.1.8.3 Recent developments 213
14.1.8.3.1 Others 213
14.1.8.4 MnM view 213
14.1.9 WELLA COMPANY 214
14.1.9.1 Business overview 214
14.1.9.2 Products/Solutions/Services offered 214
14.1.9.3 Recent developments 215
14.1.9.3.1 Others 215
14.1.9.4 MnM view 215
14.1.10 REVLON 216
14.1.10.1 Business overview 216
14.1.10.2 Products/Solutions/Services offered 216
14.1.10.3 MnM view 216
14.1.11 MONAT GLOBAL 217
14.1.11.1 Business overview 217
14.1.11.2 Products/Solutions/Services offered 217
14.1.11.3 MnM view 218
14.1.12 ORIFLAME 219
14.1.12.1 Business overview 219
14.1.12.2 Products/Solutions/Services offered 220
14.1.12.3 MnM view 221
14.1.13 AVON 222
14.1.13.1 Business overview 222
14.1.13.2 Products/Solutions/Services offered 222
14.1.13.3 MnM view 223
14.1.14 AMWAY 224
14.1.14.1 Business overview 224
14.1.14.2 Products/Solutions/Services offered 224
14.1.14.3 Recent developments 225
14.1.14.3.1 Product launches 225
14.1.14.4 MnM view 226
14.2 OTHER PLAYERS 227
14.2.1 AMIKA 227
14.2.2 MOROCCANOIL, INC. 228
14.2.3 BATH & BODY WORKS LLC 229
14.2.4 LUSH COSMETICS LTD. 230
14.2.5 LABORATOIRES PIERRE FABRE 231
14.2.6 JUICY CHEMISTRY PRIVATE LIMITED 232
14.2.7 DEMERT BRANDS, LLC 233
14.2.8 MAESA LLC 234
14.2.9 SLG BRANDS 235
15 RESEARCH METHODOLOGY 236
15.1 RESEARCH DATA 236
15.1.1 SECONDARY DATA 237
15.1.1.1 List of key secondary sources 237
15.1.1.2 Key data from secondary sources 237
15.1.2 PRIMARY DATA 238
15.1.2.1 Key data from primary sources 238
15.1.2.2 List of primary interview participants—demand and supply side 238
15.1.2.3 Key industry insights 239
15.1.2.4 Breakdown of interviews with experts 239
15.2 MARKET SIZE ESTIMATION 239
15.2.1 BOTTOM-UP APPROACH 240
15.2.2 TOP-DOWN APPROACH 240
15.3 FORECAST NUMBER CALCULATION 241
15.4 DATA TRIANGULATION 241
15.5 FACTOR ANALYSIS 242
15.6 ASSUMPTIONS 243
15.7 LIMITATIONS & RISKS 243
16 APPENDIX 244
16.1 DISCUSSION GUIDE 244
16.2 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 246
16.3 CUSTOMIZATION OPTIONS 248
16.4 RELATED REPORTS 248
16.5 AUTHOR DETAILS 249

LIST OF TABLES

TABLE 1 DRY SHAMPOO MARKET: PORTER’S FIVE FORCES ANALYSIS 46
TABLE 2 DRY SHAMPOO MARKET: ROLE OF COMPANIES IN ECOSYSTEM 49
TABLE 3 AVERAGE SELLING PRICE OF DRY SHAMPOO, BY REGION,
2021–2024 (USD/PACK) 50
TABLE 4 AVERAGE SELLING PRICE, BY KEY PLAYERS, 2024 (USD/PACK) 50
TABLE 5 PROJECTED REAL GDP GROWTH (ANNUAL PERCENT CHANGE) OF KEY COUNTRIES, 2021–2030 51
TABLE 6 GLOBAL DEMOGRAPHIC INDICATOR, JULY 2024 52
TABLE 7 US-ADJUSTED RECIPROCAL TARIFF RATES 53
TABLE 8 IMPORT DATA FOR HS CODE 330510-COMPLIANT PRODUCTS,
2021–2024 (USD THOUSAND) 56
TABLE 9 EXPORT DATA FOR HS CODE 330510-COMPLIANT PRODUCTS,
2021–2024 (USD THOUSAND) 57
TABLE 10 DRY SHAMPOO MARKET: CONFERENCES & EVENTS, 2026 60
TABLE 11 TOP USE CASES AND MARKET POTENTIAL 68
TABLE 12 BEST PRACTICES: NOTABLE INDUSTRY PRACTICES BY LEADING COMPANIES 68
TABLE 13 DRY SHAMPOO MARKET: CASE STUDIES RELATED TO AI IMPLEMENTATION 69
TABLE 14 INTERCONNECTED ADJACENT ECOSYSTEM AND IMPACT ON MARKET PLAYERS 69
TABLE 15 DRY SHAMPOO MARKET: LIST OF REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS 71
TABLE 16 GLOBAL STANDARDS IN DRY SHAMPOO MARKET 72
TABLE 17 CERTIFICATIONS, LABELING, AND ECO-STANDARDS IN DRY SHAMPOO MARKET 74
TABLE 18 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS FOR KEY END USERS (%) 76
TABLE 19 KEY BUYING CRITERIA FOR KEY END USERS 77
TABLE 20 DRY SHAMPOO MARKET: UNMET NEEDS IN KEY END-USE INDUSTRIES 79
TABLE 21 DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL, 2021–2024 (USD BILLION) 82
TABLE 22 DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL, 2025–2030 (USD BILLION) 83
TABLE 23 DRY SHAMPOO MARKET, BY PRODUCT FORM, 2021–2024 (USD BILLION) 88
TABLE 24 DRY SHAMPOO MARKET, BY PRODUCT FORM, 2025–2030 (USD BILLION) 89
TABLE 25 DRY SHAMPOO MARKET, BY FUNCTION, 2021–2024 (USD BILLION) 92
TABLE 26 DRY SHAMPOO MARKET, BY FUNCTION, 2025–2030 (USD BILLION) 93
TABLE 27 DRY SHAMPOO MARKET, BY END USER, 2021–2024 (USD BILLION) 97
TABLE 28 DRY SHAMPOO MARKET, BY END USER, 2025–2030 (USD BILLION) 98
TABLE 29 DRY SHAMPOO MARKET, BY REGION, 2021–2024 (USD BILLION) 102
TABLE 30 DRY SHAMPOO MARKET, BY REGION, 2025–2030 (USD BILLION) 103
TABLE 31 NORTH AMERICA: DRY SHAMPOO MARKET, BY COUNTRY,
2021–2024 (USD BILLION) 104
TABLE 32 NORTH AMERICA: DRY SHAMPOO MARKET, BY COUNTRY,
2025–2030 (USD BILLION) 104
TABLE 33 NORTH AMERICA: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2021–2024 (USD BILLION) 105
TABLE 34 NORTH AMERICA: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2025–2030 (USD BILLION) 105
TABLE 35 NORTH AMERICA: DRY SHAMPOO MARKET, BY FUNCTION,
2021–2024 (USD BILLION) 105
TABLE 36 NORTH AMERICA: DRY SHAMPOO MARKET, BY FUNCTION,
2025–2030 (USD BILLION) 106
TABLE 37 NORTH AMERICA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2021–2024 (USD BILLION) 106
TABLE 38 NORTH AMERICA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2025–2030 (USD BILLION) 107
TABLE 39 NORTH AMERICA: DRY SHAMPOO MARKET, BY END USER,
2021–2024 (USD BILLION) 107
TABLE 40 NORTH AMERICA: DRY SHAMPOO MARKET, BY END USER,
2025–2030 (USD BILLION) 108
TABLE 41 US: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2021–2024 (USD BILLION) 109
TABLE 42 US: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2025–2030 (USD BILLION) 109
TABLE 43 US: DRY SHAMPOO MARKET, BY PRODUCT FORM, 2021–2024 (USD BILLION) 109
TABLE 44 US: DRY SHAMPOO MARKET, BY PRODUCT FORM, 2025–2030 (USD BILLION) 110
TABLE 45 CANADA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2021–2024 (USD BILLION) 110
TABLE 46 CANADA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2025–2030 (USD BILLION) 111
TABLE 47 CANADA: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2021–2024 (USD BILLION) 111
TABLE 48 CANADA: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2025–2030 (USD BILLION) 111
TABLE 49 MEXICO: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2021–2024 (USD BILLION) 112
TABLE 50 MEXICO: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2025–2030 (USD BILLION) 112
TABLE 51 MEXICO: DRY SHAMPOO MARKET, BY PRODUCT FORM, 2021–2024 (USD BILLION) 113
TABLE 52 MEXICO: DRY SHAMPOO MARKET, BY PRODUCT FORM, 2025–2030 (USD BILLION) 113
TABLE 53 ASIA PACIFIC: DRY SHAMPOO MARKET, BY COUNTRY, 2021–2024 (USD BILLION) 114
TABLE 54 ASIA PACIFIC: DRY SHAMPOO MARKET, BY COUNTRY, 2025–2030 (USD BILLION) 115
TABLE 55 ASIA PACIFIC: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2021–2024 (USD BILLION) 115
TABLE 56 ASIA PACIFIC: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2025–2030 (USD BILLION) 115
TABLE 57 ASIA PACIFIC: DRY SHAMPOO MARKET, BY FUNCTION, 2021–2024 (USD BILLION) 115
TABLE 58 ASIA PACIFIC: DRY SHAMPOO MARKET, BY FUNCTION, 2025–2030 (USD BILLION) 116
TABLE 59 ASIA PACIFIC: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2021–2024 (USD BILLION) 116
TABLE 60 ASIA PACIFIC: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2025–2030 (USD BILLION) 116
TABLE 61 ASIA PACIFIC: DRY SHAMPOO MARKET, BY END USER, 2021–2024 (USD BILLION) 117
TABLE 62 ASIA PACIFIC: DRY SHAMPOO MARKET, BY END USER, 2025–2030 (USD BILLION) 117
TABLE 63 CHINA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2021–2024 (USD BILLION) 118
TABLE 64 CHINA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2025–2030 (USD BILLION) 118
TABLE 65 CHINA: DRY SHAMPOO MARKET, BY PRODUCT FORM, 2021–2024 (USD BILLION) 118
TABLE 66 CHINA: DRY SHAMPOO MARKET, BY PRODUCT FORM, 2025–2030 (USD BILLION) 119
TABLE 67 INDIA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2021–2024 (USD BILLION) 119
TABLE 68 INDIA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2025–2030 (USD BILLION) 120
TABLE 69 INDIA: DRY SHAMPOO MARKET, BY PRODUCT FORM, 2021–2024 (USD BILLION) 120
TABLE 70 INDIA: DRY SHAMPOO MARKET, BY PRODUCT FORM, 2025–2030 (USD BILLION) 120
TABLE 71 JAPAN: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2021–2024 (USD BILLION) 121
TABLE 72 JAPAN: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2025–2030 (USD BILLION) 121
TABLE 73 JAPAN: DRY SHAMPOO MARKET, BY PRODUCT FORM, 2021–2024 (USD BILLION) 121
TABLE 74 JAPAN: DRY SHAMPOO MARKET, BY PRODUCT FORM, 2025–2030 (USD BILLION) 122
TABLE 75 SOUTH KOREA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2021–2024 (USD BILLION) 122
TABLE 76 SOUTH KOREA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2025–2030 (USD BILLION) 123
TABLE 77 SOUTH KOREA: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2021–2024 (USD BILLION) 123
TABLE 78 SOUTH KOREA: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2025–2030 (USD BILLION) 123
TABLE 79 AUSTRALIA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2021–2024 (USD BILLION) 124
TABLE 80 AUSTRALIA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2025–2030 (USD BILLION) 125
TABLE 81 AUSTRALIA: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2021–2024 (USD BILLION) 125
TABLE 82 AUSTRALIA: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2025–2030 (USD BILLION) 125
TABLE 83 REST OF ASIA PACIFIC: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL, 2021–2024 (USD BILLION) 126
TABLE 84 REST OF ASIA PACIFIC: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL, 2025–2030 (USD BILLION) 126
TABLE 85 REST OF ASIA PACIFIC: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2021–2024 (USD BILLION) 127
TABLE 86 REST OF ASIA PACIFIC: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2025–2030 (USD BILLION) 127
TABLE 87 EUROPE: DRY SHAMPOO MARKET, BY COUNTRY, 2021–2024 (USD BILLION) 128
TABLE 88 EUROPE: DRY SHAMPOO MARKET, BY COUNTRY, 2025–2030 (USD BILLION) 129
TABLE 89 EUROPE: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2021–2024 (USD BILLION) 129
TABLE 90 EUROPE: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2025–2030 (USD BILLION) 129
TABLE 91 EUROPE: DRY SHAMPOO MARKET, BY FUNCTION, 2021–2024 (USD BILLION) 130
TABLE 92 EUROPE: DRY SHAMPOO MARKET, BY FUNCTION, 2025–2030 (USD BILLION) 130
TABLE 93 EUROPE: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2021–2024 (USD BILLION) 130
TABLE 94 EUROPE: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2025–2030 (USD BILLION) 131
TABLE 95 EUROPE: DRY SHAMPOO MARKET, BY END USER, 2021–2024 (USD BILLION) 131
TABLE 96 EUROPE: DRY SHAMPOO MARKET, BY END USER, 2025–2030 (USD BILLION) 131
TABLE 97 GERMANY: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2021–2024 (USD BILLION) 132
TABLE 98 GERMANY: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2025–2030 (USD BILLION) 133
TABLE 99 GERMANY: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2021–2024 (USD BILLION) 133
TABLE 100 GERMANY: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2025–2030 (USD BILLION) 133
TABLE 101 FRANCE: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2021–2024 (USD BILLION) 134
TABLE 102 FRANCE: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2025–2030 (USD BILLION) 134
TABLE 103 FRANCE: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2021–2024 (USD BILLION) 135
TABLE 104 FRANCE: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2025–2030 (USD BILLION) 135
TABLE 105 UK: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2021–2024 (USD BILLION) 136
TABLE 106 UK: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2025–2030 (USD BILLION) 136
TABLE 107 UK: DRY SHAMPOO MARKET, BY PRODUCT FORM, 2021–2024 (USD BILLION) 136
TABLE 108 UK: DRY SHAMPOO MARKET, BY PRODUCT FORM, 2025–2030 (USD BILLION) 137
TABLE 109 ITALY: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2021–2024 (USD BILLION) 137
TABLE 110 ITALY: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2025–2030 (USD BILLION) 138
TABLE 111 ITALY: DRY SHAMPOO MARKET, BY PRODUCT FORM, 2021–2024 (USD BILLION) 138
TABLE 112 ITALY: DRY SHAMPOO MARKET, BY PRODUCT FORM, 2025–2030 (USD BILLION) 138
TABLE 113 SPAIN: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2021–2024 (USD BILLION) 139
TABLE 114 SPAIN: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2025–2030 (USD BILLION) 139
TABLE 115 SPAIN: DRY SHAMPOO MARKET, BY PRODUCT FORM, 2021–2024 (USD BILLION) 139
TABLE 116 SPAIN: DRY SHAMPOO MARKET, BY PRODUCT FORM, 2025–2030 (USD BILLION) 140
TABLE 117 REST OF EUROPE: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2021–2024 (USD BILLION) 140
TABLE 118 REST OF EUROPE: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2025–2030 (USD BILLION) 141
TABLE 119 REST OF EUROPE: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2021–2024 (USD BILLION) 141
TABLE 120 REST OF EUROPE: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2025–2030 (USD BILLION) 141
TABLE 121 MIDDLE EAST & AFRICA: DRY SHAMPOO MARKET, BY COUNTRY,
2021–2024 (USD BILLION) 142
TABLE 122 MIDDLE EAST & AFRICA: DRY SHAMPOO MARKET, BY COUNTRY,
2025–2030 (USD BILLION) 142
TABLE 123 MIDDLE EAST & AFRICA: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2021–2024 (USD BILLION) 142
TABLE 124 MIDDLE EAST & AFRICA: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2025–2030 (USD BILLION) 143
TABLE 125 MIDDLE EAST & AFRICA: DRY SHAMPOO MARKET, BY FUNCTION,
2021–2024 (USD BILLION) 143
TABLE 126 MIDDLE EAST & AFRICA: DRY SHAMPOO MARKET, BY FUNCTION,
2025–2030 (USD BILLION) 143
TABLE 127 MIDDLE EAST & AFRICA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL, 2021–2024 (USD BILLION) 144
TABLE 128 MIDDLE EAST & AFRICA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL, 2025–2030 (USD BILLION) 144
TABLE 129 MIDDLE EAST & AFRICA: DRY SHAMPOO MARKET, BY END USER,
2021–2024 (USD BILLION) 144
TABLE 130 MIDDLE EAST & AFRICA: DRY SHAMPOO MARKET, BY END USER,
2025–2030 (USD BILLION) 145
TABLE 131 SAUDI ARABIA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2021–2024 (USD BILLION) 146
TABLE 132 SAUDI ARABIA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2025–2030 (USD BILLION) 146
TABLE 133 SAUDI ARABIA: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2021–2024 (USD BILLION) 146
TABLE 134 SAUDI ARABIA: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2025–2030 (USD BILLION) 147
TABLE 135 UAE: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2021–2024 (USD BILLION) 147
TABLE 136 UAE: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2025–2030 (USD BILLION) 148
TABLE 137 UAE: DRY SHAMPOO MARKET, BY PRODUCT FORM, 2021–2024 (USD BILLION) 148
TABLE 138 UAE: DRY SHAMPOO MARKET, BY PRODUCT FORM, 2025–2030 (USD BILLION) 148
TABLE 139 SOUTH AFRICA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2021–2024 (USD BILLION) 149
TABLE 140 SOUTH AFRICA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2025–2030 (USD BILLION) 149
TABLE 141 SOUTH AFRICA: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2021–2024 (USD BILLION) 150
TABLE 142 SOUTH AFRICA: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2025–2030 (USD BILLION) 150
TABLE 143 REST OF MIDDLE EAST & AFRICA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL, 2021–2024 (USD BILLION) 151
TABLE 144 REST OF MIDDLE EAST & AFRICA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL, 2025–2030 (USD BILLION) 151
TABLE 145 REST OF MIDDLE EAST & AFRICA: DRY SHAMPOO MARKET, BY PRODUCT FORM, 2021–2024 (USD BILLION) 151
TABLE 146 REST OF MIDDLE EAST & AFRICA: DRY SHAMPOO MARKET, BY PRODUCT FORM, 2025–2030 (USD BILLION) 152
TABLE 147 SOUTH AMERICA: DRY SHAMPOO MARKET, BY COUNTRY,
2021–2024 (USD BILLION) 152
TABLE 148 SOUTH AMERICA: DRY SHAMPOO MARKET, BY COUNTRY,
2025–2030 (USD BILLION) 153
TABLE 149 SOUTH AMERICA: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2021–2024 (USD BILLION) 153
TABLE 150 SOUTH AMERICA: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2025–2030 (USD BILLION) 153
TABLE 151 SOUTH AMERICA: DRY SHAMPOO MARKET, BY FUNCTION,
2021–2024 (USD BILLION) 153
TABLE 152 SOUTH AMERICA: DRY SHAMPOO MARKET, BY FUNCTION,
2025–2030 (USD BILLION) 154
TABLE 153 SOUTH AMERICA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2021–2024 (USD BILLION) 154
TABLE 154 SOUTH AMERICA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2025–2030 (USD BILLION) 154
TABLE 155 SOUTH AMERICA: DRY SHAMPOO MARKET, BY END USER,
2021–2024 (USD BILLION) 155
TABLE 156 SOUTH AMERICA: DRY SHAMPOO MARKET, BY END USER,
2025–2030 (USD BILLION) 155
TABLE 157 BRAZIL: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2021–2024 (USD BILLION) 156
TABLE 158 BRAZIL: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2025–2030 (USD BILLION) 156
TABLE 159 BRAZIL: DRY SHAMPOO MARKET, BY PRODUCT FORM, 2021–2024 (USD BILLION) 156
TABLE 160 BRAZIL: DRY SHAMPOO MARKET, BY PRODUCT FORM, 2025–2030 (USD BILLION) 157
TABLE 161 ARGENTINA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2021–2024 (USD BILLION) 157
TABLE 162 ARGENTINA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL,
2025–2030 (USD BILLION) 158
TABLE 163 ARGENTINA: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2021–2024 (USD BILLION) 158
TABLE 164 ARGENTINA: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2025–2030 (USD BILLION) 158
TABLE 165 REST OF SOUTH AMERICA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL, 2021–2024 (USD BILLION) 159
TABLE 166 REST OF SOUTH AMERICA: DRY SHAMPOO MARKET, BY DISTRIBUTION CHANNEL, 2025–2030 (USD BILLION) 159
TABLE 167 REST OF SOUTH AMERICA: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2021–2024 (USD BILLION) 160
TABLE 168 REST OF SOUTH AMERICA: DRY SHAMPOO MARKET, BY PRODUCT FORM,
2025–2030 (USD BILLION) 160
TABLE 169 DRY SHAMPOO MARKET: OVERVIEW OF STRATEGIES ADOPTED BY KEY PLAYERS, JANUARY 2020–DECEMBER 2025 161
TABLE 170 DRY SHAMPOO MARKET: DEGREE OF COMPETITION 165
TABLE 171 DRY SHAMPOO MARKET: REGION FOOTPRINT 171
TABLE 172 DRY SHAMPOO MARKET: PRODUCT FORM FOOTPRINT 172
TABLE 173 DRY SHAMPOO MARKET: FUNCTION FOOTPRINT 172
TABLE 174 DRY SHAMPOO MARKET: DISTRIBUTION CHANNEL FOOTPRINT 173
TABLE 175 DRY SHAMPOO MARKET: END USER FOOTPRINT 174
TABLE 176 DRY SHAMPOO MARKET: DETAILED LIST OF KEY STARTUPS/SMES 176
TABLE 177 DRY SHAMPOO MARKET: COMPETITIVE BENCHMARKING OF STARTUPS/SMES 176
TABLE 178 DRY SHAMPOO MARKET: PRODUCT LAUNCHES, JANUARY 2020–DECEMBER 2025 177
TABLE 179 DRY SHAMPOO MARKET: DEALS, JANUARY 2020–DECEMBER 2025 178
TABLE 180 DRY SHAMPOO MARKET: EXPANSIONS, JANUARY 2020–DECEMBER 2025 179
TABLE 181 DRY SHAMPOO MARKET: OTHERS, JANUARY 2020–DECEMBER 2025 180
TABLE 182 UNILEVER PLC: COMPANY OVERVIEW 182
TABLE 183 UNILEVER PLC: PRODUCTS/SOLUTIONS/SERVICES OFFERED 183
TABLE 184 UNILEVER PLC: DEALS 185
TABLE 185 UNILEVER PLC: EXPANSIONS 186
TABLE 186 UNILEVER PLC: OTHERS 186
TABLE 187 PROCTER & GAMBLE: COMPANY OVERVIEW 188
TABLE 188 PROCTER & GAMBLE: PRODUCTS/SOLUTIONS/SERVICES OFFERED 189
TABLE 189 PROCTER & GAMBLE: PRODUCT LAUNCHES 190
TABLE 190 PROCTER & GAMBLE: OTHERS 190
TABLE 191 L’ORÉAL S.A.: COMPANY OVERVIEW 192
TABLE 192 L’ORÉAL S.A.: PRODUCTS/SOLUTIONS/SERVICES OFFERED 193
TABLE 193 HENKEL AG & CO. KGAA: COMPANY OVERVIEW 197
TABLE 194 HENKEL AG & CO. KGAA: PRODUCTS/SOLUTIONS/SERVICES OFFERED 198
TABLE 195 HENKEL AG & CO. KGAA: DEALS 199
TABLE 196 HENKEL AG & CO. KGAA: PRODUCT LAUNCHES 200
TABLE 197 HENKEL AG & CO. KGAA: EXPANSIONS 200
TABLE 198 HENKEL AG & CO. KGAA: OTHERS 200
TABLE 199 CHURCH & DWIGHT CO., INC.: COMPANY OVERVIEW 202
TABLE 200 CHURCH & DWIGHT CO., INC.: PRODUCTS/SOLUTIONS/SERVICES OFFERED 203
TABLE 201 CHURCH & DWIGHT CO., INC.: PRODUCT LAUNCHES 203
TABLE 202 KAO CORPORATION: COMPANY OVERVIEW 205
TABLE 203 KAO CORPORATION: PRODUCTS/SOLUTIONS/SERVICES OFFERED 206
TABLE 204 KAO CORPORATION: PRODUCT LAUNCHES 207
TABLE 205 ESTÉE LAUDER COMPANIES INC.: COMPANY OVERVIEW 208
TABLE 206 ESTÉE LAUDER COMPANIES INC.: PRODUCTS/SOLUTIONS/SERVICES OFFERED 209
TABLE 207 ESTÉE LAUDER COMPANIES INC.: EXPANSIONS 210
TABLE 208 SHISEIDO COMPANY, LIMITED: COMPANY OVERVIEW 212
TABLE 209 SHISEIDO COMPANY, LIMITED: PRODUCTS/SOLUTIONS/SERVICES OFFERED 212
TABLE 210 SHISEIDO COMPANY, LIMITED: OTHERS 213
TABLE 211 WELLA COMPANY: COMPANY OVERVIEW 214
TABLE 212 WELLA COMPANY: PRODUCTS/SOLUTIONS/SERVICES OFFERED 214
TABLE 213 WELLA COMPANY: OTHERS 215
TABLE 214 REVLON: COMPANY OVERVIEW 216
TABLE 215 REVLON: PRODUCTS/SOLUTIONS/SERVICES OFFERED 216
TABLE 216 MONAT GLOBAL: COMPANY OVERVIEW 217
TABLE 217 MONAT GLOBAL: PRODUCTS/SOLUTIONS/SERVICES OFFERED 217
TABLE 218 ORIFLAME: COMPANY OVERVIEW 219
TABLE 219 ORIFLAME: PRODUCTS/SOLUTIONS/SERVICES OFFERED 220
TABLE 220 AVON: COMPANY OVERVIEW 222
TABLE 221 AVON: PRODUCTS/SOLUTIONS/SERVICES OFFERED 222
TABLE 222 AMWAY: COMPANY OVERVIEW 224
TABLE 223 AMWAY: PRODUCTS/SOLUTIONS/SERVICES OFFERED 224
TABLE 224 AMWAY: PRODUCT LAUNCHES 225
TABLE 225 AMIKA: COMPANY OVERVIEW 227
TABLE 226 MOROCCANOIL, INC.: COMPANY OVERVIEW 228
TABLE 227 BATH & BODY WORKS LLC: COMPANY OVERVIEW 229
TABLE 228 LUSH COSMETICS LTD.: COMPANY OVERVIEW 230
TABLE 229 LABORATOIRES PIERRE FABRE: COMPANY OVERVIEW 231
TABLE 230 JUICY CHEMISTRY PRIVATE LIMITED: COMPANY OVERVIEW 232
TABLE 231 DEMERT BRANDS, LLC: COMPANY OVERVIEW 233
TABLE 232 MAESA LLC: COMPANY OVERVIEW 234
TABLE 233 SLG BRANDS: COMPANY OVERVIEW 235

LIST OF FIGURES

FIGURE 1 DRY SHAMPOO MARKET SEGMENTATION AND REGIONAL SCOPE 27
FIGURE 2 KEY INSIGHTS AND MARKET HIGHLIGHTS 29
FIGURE 3 DRY SHAMPOO MARKET, 2025–2030 29
FIGURE 4 MAJOR STRATEGIES ADOPTED BY KEY PLAYERS IN DRY SHAMPOO MARKET, 2020–2025 30
FIGURE 5 DISRUPTIONS INFLUENCING GROWTH OF DRY SHAMPOO MARKET 31
FIGURE 6 HIGH-GROWTH SEGMENTS IN DRY SHAMPOO MARKET, 2025–2030 32
FIGURE 7 NORTH AMERICA TO ACCOUNT FOR LARGEST SHARE OF DRY SHAMPOO MARKET DURING FORECAST PERIOD 33
FIGURE 8 ASIA PACIFIC TO OFFER LUCRATIVE OPPORTUNITIES IN DRY SHAMPOO MARKET DURING FORECAST PERIOD 34
FIGURE 9 SPRAY/AEROSOL SEGMENT ACCOUNTED FOR LARGEST MARKET SHARE IN 2024 35
FIGURE 10 DAILY CARE/REFRESH SEGMENT DOMINATED DRY SHAMPOO MARKET IN 2024 35
FIGURE 11 WOMEN END USER SEGMENT ACCOUNTED FOR LARGEST MARKET SHARE
IN 2024 36
FIGURE 12 ARGENTINA TO REGISTER HIGHEST CAGR DURING FORECAST PERIOD 36
FIGURE 13 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES IN DRY SHAMPOO MARKET 37
FIGURE 14 DRY SHAMPOO MARKET: PORTER’S FIVE FORCES ANALYSIS 44
FIGURE 15 DRY SHAMPOO MARKET: VALUE CHAIN ANALYSIS 47
FIGURE 16 DRY SHAMPOO MARKET: ECOSYSTEM ANALYSIS 48
FIGURE 17 AVERAGE SELLING PRICE TREND, BY REGION, 2022–2024 49
FIGURE 18 IMPORT DATA FOR HS CODE 330510-COMPLIANT PRODUCTS, BY COUNTRY, 2021–2024 56
FIGURE 19 EXPORT DATA FOR HS CODE 330510-COMPLIANT PRODUCTS, BY COUNTRY, 2021–2024 57
FIGURE 20 TRENDS/DISRUPTIONS INFLUENCING CUSTOMER BUSINESS 58
FIGURE 21 DRY SHAMPOO MARKET: INVESTMENT AND FUNDING SCENARIO, 2022-2026 58
FIGURE 22 PATENTS APPLIED AND GRANTED, 2014–2024 65
FIGURE 23 PATENT ANALYSIS, BY LEGAL STATUS 65
FIGURE 24 TOP JURISDICTION, BY DOCUMENT 66
FIGURE 25 DRY SHAMPOO MARKET: DECISION-MAKING FACTORS 75
FIGURE 26 INFLUENCE OF STAKEHOLDERS ON BUYING PROCESS OF KEY END USERS 76
FIGURE 27 KEY BUYING CRITERIA FOR TOP TWO END USERS 77
FIGURE 28 ADOPTION BARRIERS & INTERNAL CHALLENGES 78
FIGURE 29 SUPERMARKETS/HYPERMARKETS SEGMENT TO ACCOUNT FOR LARGEST MARKET SHARE IN 2025 82
FIGURE 30 SPRAY/AEROSOL SEGMENT TO ACCOUNT FOR LARGEST MARKET SHARE IN 2025 88
FIGURE 31 DAILY CARE/REFRESH SEGMENT TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD 92
FIGURE 32 WOMEN SEGMENT TO ACCOUNT FOR LARGEST MARKET SHARE DURING FORECAST PERIOD 97
FIGURE 33 ARGENTINA TO REGISTER HIGHEST GROWTH IN DRY SHAMPOO MARKET DURING FORECAST PERIOD 102
FIGURE 34 NORTH AMERICA: DRY SHAMPOO MARKET SNAPSHOT 104
FIGURE 35 ASIA PACIFIC: DRY SHAMPOO MARKET SNAPSHOT 114
FIGURE 36 EUROPE: DRY SHAMPOO MARKET SNAPSHOT 128
FIGURE 37 REVENUE ANALYSIS OF KEY COMPANIES IN DRY SHAMPOO MARKET, 2022–2024 164
FIGURE 38 DRY SHAMPOO MARKET SHARES ANALYSIS OF LEADING COMPANIES, 2024 165
FIGURE 39 DRY SHAMPOO MARKET: COMPANY VALUATION, 2024 167
FIGURE 40 DRY SHAMPOO MARKET: EV/EBITDA, 2024 167
FIGURE 41 DRY SHAMPOO MARKET: BRAND/PRODUCT COMPARISON 168
FIGURE 42 DRY SHAMPOO MARKET: COMPANY EVALUATION MATRIX (KEY PLAYERS), 2024 170
FIGURE 43 DRY SHAMPOO MARKET: COMPANY FOOTPRINT 171
FIGURE 44 DRY SHAMPOO MARKET: COMPANY EVALUATION MATRIX
(STARTUPS/SMES), 2024 175
FIGURE 45 UNILEVER PLC: COMPANY SNAPSHOT 183
FIGURE 46 PROCTER & GAMBLE: COMPANY SNAPSHOT 189
FIGURE 47 L’ORÉAL S.A.: COMPANY SNAPSHOT 193
FIGURE 48 HENKEL AG & CO. KGAA: COMPANY SNAPSHOT 198
FIGURE 49 CHURCH & DWIGHT CO., INC.: COMPANY SNAPSHOT 202
FIGURE 50 KAO CORPORATION: COMPANY SNAPSHOT 206
FIGURE 51 ESTÉE LAUDER COMPANIES INC.: COMPANY SNAPSHOT 209
FIGURE 52 ORIFLAME: COMPANY SNAPSHOT 220
FIGURE 53 DRY SHAMPOO MARKET: RESEARCH DESIGN 236
FIGURE 54 DRY SHAMPOO MARKET: BOTTOM-UP APPROACH 240
FIGURE 55 DRY SHAMPOO MARKET: TOP-DOWN APPROACH -1 240
FIGURE 56 DRY SHAMPOO MARKET: TOP-DOWN APPROACH – 2 241
FIGURE 57 DRY SHAMPOO MARKET: DEMAND-SIDE FORECAST 241
FIGURE 58 DRY SHAMPOO MARKET: DATA TRIANGULATION 242

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