出版社 | MarketsandMarkets |
出版年月 | 2025年2月 |
Web Content Management Market – Global Forecast To 2029
The web content management market is projected to grow from USD 10.65 billion in 2024 to USD 24.97 billion in 2029, at a CAGR of 18.6% during the forecast period.
ウェブコンテンツ管理(WCM)市場は、2024 年の 106 億 5000 万ドルから 2029 年には 249 億 7000 万ドルまで、予測期間中に 18.6% の CAGR で成長すると予測されています
The market is anticipated to grow due to the growing need for integration with digital tools like CRM and analytics, the rising volume of digital content creation demanding efficient management solutions, and the necessity for effective content distribution across social media platforms as they become vital marketing channels. However, the market also faces restraints, including the potential for pre-designed templates to hinder creativity and originality, growing concerns regarding data protection that may limit content management functionalities, and reliance on specific vendors that can restrict future flexibility and scalability.
CRMや分析などのデジタルツールとの統合のニーズの高まり、効率的な管理ソリューションを必要とするデジタルコンテンツ作成量の増加、重要なマーケティングチャネルとなっているソーシャルメディアプラットフォーム全体での効果的なコンテンツ配信の必要性などにより、市場は成長すると予想されています。しかし、市場はまた、事前に設計されたテンプレートが創造性や独創性を妨げる可能性、コンテンツ管理機能を制限する可能性があるデータ保護に関する懸念の増大、将来の柔軟性や拡張性を制限する可能性がある特定のベンダーへの依存などの制約にも直面しています。

The report includes the study of key players offering web content management products which include Adobe (US), OpenText (Canada), Microsoft (US), Oracle (US), Automattic (US), RWS (UK), Progress (US), OpenAI (US), Canva (US), Upland Software (US), Yext (US), HubSpot (US), HCL Technologies (India), Sitecore (US), Acquia (US), Optimizely (US), Bloomreach (US), Lumen Technologies (US), Contentful (Germany), Pantheon (US), ContentStack (US), WebFlow (US), Bynder (Netherlands), Kentico (Czech Republic), Storyblok (Austria), Hygraph (Germany), Strapi (France), Amplience (UK), SiteGlide (UK), Solodev (US), GX Software (Netherlands), Agility (Canada), Synthesia (US), Enonic (Norway), Squiz (Australia), Crownpeak (US), Brightspot (US), Coremedia (Germany), Kontent.ai (Czech Republic), Zesty.io (US), Magnolia (Switzerland), dotCMS (US), Dynamicweb (Denmark), Sanity (US).
The report provides insights on the following pointers:
Analysis of key drivers (Growing demand for personalized content, Omnichannel Marketing drives the demand for unified content management across multiple channels and AI to enhance content management with automation), restraints (Interoperability issue due to data integration and complexity of managing large-scale implementations), opportunities (Increasing shift toward cloud-based SaaS content, management system and the shift towards interactive content to boosts user engagement and experience), and challenges (Migration of data into new formats from multiple systems, user permissions and security challenges the market growth).
- Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product & service launches in the web content management market.
- Market Development: Comprehensive information about lucrative markets – the report analyses the web content management market across varied regions.
- Market Diversification: Exhaustive information about new products & services, untapped geographies, recent developments, and investments in the web content management market.
- Competitive Assessment: In-depth assessment of market shares, growth strategies and service offerings of leading players like Adobe (US), OpenText (Canada), Microsoft (US), Oracle (US), Automattic (US), RWS (UK), Progress (US), OpenAI (US), Canva (US), Upland Software (US), Yext (US), HubSpot (US), HCL Technologies (India), Sitecore (US), Acquia (US), Optimizely (US), Bloomreach (US), Lumen Technologies (US), Contentful (Germany), Pantheon (US), ContentStack (US), WebFlow (US), Bynder (Netherlands), Kentico (Czech Republic), Storyblok (Austria), Hygraph (Germany), Strapi (France), Amplience (UK), SiteGlide (UK), Solodev (US), GX Software (Netherlands), Agility (Canada), Synthesia (US), Enonic (Norway), Squiz (Australia), Crownpeak (US), Brightspot (US), Coremedia (Germany), Kontent.ai (Czech Republic), Zesty.io (US), Magnolia (Switzerland), dotCMS (US), Dynamicweb (Denmark), Sanity (US) among others in the Web content management market. The report also helps stakeholders understand the pulse of the Web content management market and provides them with information on key market drivers, restraints, challenges, and opportunities.